Effective Date: September 1, 2025

Last Updated: January 1, 2024

Version: 1.0

1. Introduction

BerthaMagic ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our AI-powered marketing platform.

2. Information We Collect

2.1 Personal Information

We collect information you provide directly to us, including:

• Name and contact information (email, phone number)

• Account credentials

• Company information

• Payment and billing information

• Communication preferences

2.2 Usage Information

We automatically collect information about your use of the Service:

• Device information (IP address, browser type, operating system)

• Usage data (pages visited, features used, time spent)

• Performance data and error reports

• Cookies and similar tracking technologies

2.3 AI Training Data

Content you create or upload may be used to improve our AI models, unless you opt out of this feature.

3. How We Use Your Information

We use the collected information to:

• Provide, maintain, and improve the Service

• Process transactions and send related information

• Send technical notices and support messages

• Respond to your comments and questions

• Develop new features and services

• Monitor and analyze usage patterns

• Detect and prevent fraudulent activities

• Comply with legal obligations

4. Information Sharing and Disclosure

We do not sell or rent your personal information. We may share your information with:

4.1 Service Providers

Third-party vendors who perform services on our behalf, including:

• Payment processors

• Cloud hosting providers

• Analytics services

• Customer support tools

4.2 Legal Requirements

We may disclose information if required by law or in response to valid legal requests.

4.3 Business Transfers

In the event of a merger, acquisition, or sale of assets, your information may be transferred to the successor entity.

5. Data Security

We implement appropriate technical and organizational measures to protect your information:

• Encryption of data in transit and at rest

• Regular security assessments and audits

• Access controls and authentication

• Employee training on data protection

• Incident response procedures

6. Data Retention

We retain your information for as long as necessary to provide the Service and comply with legal obligations. When deletion is requested, we will remove your data within 30 days, except where retention is required by law.

7. Your Rights and Choices

7.1 Access and Correction

You can access and update your account information through your account settings.

7.2 Data Portability

You can request a copy of your data in a structured, machine-readable format.

7.3 Deletion

You can request deletion of your account and associated data.

7.4 Opt-Out

You can opt out of:

• Marketing communications

• AI training data usage

• Non-essential cookies

8. Cookies and Tracking

We use cookies and similar technologies to:

• Maintain your session

• Remember your preferences

• Analyze usage patterns

• Provide targeted content

You can manage cookie preferences through your browser settings.

9. International Data Transfers

Your information may be transferred to and processed in countries other than your own. We ensure appropriate safeguards are in place for such transfers.

10. Children's Privacy

The Service is not intended for users under 16 years of age. We do not knowingly collect information from children.

11. California Privacy Rights

California residents have additional rights under the CCPA, including:

• Right to know what personal information is collected

• Right to delete personal information

• Right to opt-out of the sale of personal information

• Right to non-discrimination

12. European Privacy Rights

If you are in the European Economic Area, you have rights under GDPR, including:

• Right to access

• Right to rectification

• Right to erasure

• Right to restrict processing

• Right to data portability

• Right to object

13. Updates to This Policy

We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new Privacy Policy on this page and updating the "Last Updated" date.

14. Contact Us

For questions about this Privacy Policy or our privacy practices, contact us at:

Email: privacy@berthamagic.com
Data Protection Officer: dpo@agencio.cloud